Do you feel that there's a stigma against anime for being not "serious" among non-anime viewers? I showed my friend a GuP: Fury Road fan trailer (https://www.youtube.com/watch?v=wjugcZIYRzw) and he said that it was too over the top for his liking. And he loved Fury Road.
Definitely. Hell, there's a stigma /within/ anime fandom about many shows not appearing serious enough. A self-serious aesthetic is a pretty big selling point for a lot of people, regardless of the actual emotional complexity or other merits of a given property. I'd say it's often the most important selling point, since when something is being "sold" to someone in the first place, whether the visual aesthetic gels with their self-image as a media consumer will be one of the only things they have to go by.
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